Summary
Industry
Insights
Waymap, a London-based navigation app, addresses a critical gap in both indoor and outdoor navigation. Its precise navigation within diverse environments sets it apart from competitors who excel in only one domain. This seamless integration reduces the time and frustration of finding locations, enhancing the user experience, especially for those with accessibility needs. By adopting a B2C SaaS model, Waymap generates recurring revenue while improving through customer feedback. With backing from investors like TELUS Pollinator Fund for Good and Venrex, Waymap is positioned to capture a substantial market share and potentially disrupt the traditional navigation app industry.